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DuckDuckGo Traffic Increases by 50% from Last Year, Reaches New Record of 30 Million Daily Searches

DuckDuckGo has achieved a new milestone with 30 million daily direct searches. This marks a 50% increase from the previous year’s record of 20 million daily direct searches. DuckDuckGo, known for its transparency, publicly shares its traffic data.

As illustrated in the chart below, DuckDuckGo reached its record high traffic day on Monday, October 10th. Notably, this date came shortly after news broke about a security breach at Google that had been undisclosed since March. While there’s no direct evidence linking the two events, it’s intriguing to consider that some users may have turned to DuckDuckGo, seeking a more private alternative due to dissatisfaction with Google’s handling of user privacy.

This focus on privacy and transparency has attracted attention from investors, resulting in $10 million in funding this past summer to enhance DuckDuckGo’s global reach.

In comparison, 30 million daily searches may seem small compared to Google’s over 3 billion daily searches. However, DuckDuckGo’s growth is noteworthy. It took the company seven years to achieve 10 million daily searches for the first time, and now it is increasing by 10 million daily searches annually.

This trend could signify a shift as users become more conscious of the data they share with major internet companies and question the security of that information. DuckDuckGo has remained committed to its principles from the beginning, and it seems this steadfast dedication is beginning to yield significant results.

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